Blinkit Product Data

Description

Gain insights with this Blinkit.com product data dataset, comprising 185,169 records spanning diverse categories like Food & Beverage, Beauty & Personal Care, and Toys & Games. It offers detailed attributes including product names, brands, prices, images, descriptions, nutritional facts, and availability, perfect for market analysis, competitive intelligence, and trend identification.

Highlights

  • Over 185K Blinkit product records

  • Extensive coverage across four categories

  • Features recently scraped product data

  • Includes detailed nutritional and product info

Sample Data

Preview of available data:

Mrp Sku Size Brand Price Images Seller Flavour Version Discount Group Id Marketer Scraped At Serve Size Shelf Life Breadcrumbs Description Ingredients L0 Category L1 Category L2 Category Merchant Id Product Url Raw Details Imported At Availability Key Features Manufacturer Product Name Fssai License Primary Image Sodium Per 100g Protein Per 100g Calories Per 100g Country Of Origin Total Fat Per 100g Total Sugar Per 100g Added Sugars Per 100g Carbohydrates Per 100g Dietary Fiber Per 100g Saturated Fat Per 100g
599 555800 1 pack Party Propz 269 https://cdn.grofers.com/da/... SUPERWELL COMTRADE PRIVATE ... \N 1778389257454 55% OFF 1037649 Party Propz, 9, Paschim Cho... 2026-05-08 20:35:22 UTC \N \N Home Furnishing & Decor > P... Buy 0-9 Number Foil Balloon... \N Home Furnishing & Decor Party Essentials Party Decor 31719 https://blinkit.com/prn/0-9... {"Material": "Foil", "Colou... 2026-05-10 05:00:57 out_of_stock \N Party Propz, 9, Paschim Cho... 0-9 Number Foil Balloons Se... \N https://cdn.grofers.com/da/... \N \N \N India \N \N \N \N \N \N
399 652329 1 unit Fizzytech 299 https://cdn.grofers.com/da/... BLINK COMMERCE PRIVATE LIMI... \N 1778389257454 25% OFF 1997366 Fizzytech, Plot No-21, 4th ... 2026-05-09 10:27:30 UTC \N \N Electronics & Electricals >... Buy 0.5 W LED Light (For Ki... \N Electronics & Electricals Decorative Lights & Lamps Decorative Lamps 31719 https://blinkit.com/prn/05-... {"Material": "Plastic", "Po... 2026-05-10 05:00:57 out_of_stock Automatic light sensor: equ... Fizzytech, Plot No-21, 4th ... 0.5 W LED Light (For Kitche... \N https://cdn.grofers.com/da/... \N \N \N India \N \N \N \N \N \N
399 651114 1 unit Fizzytech 299 https://cdn.grofers.com/da/... BLINK COMMERCE PRIVATE LIMI... \N 1778389257454 25% OFF 1992197 Fizzytech, Plot No-21, 4th ... 2026-05-09 15:43:45 UTC \N \N Electronics & Electricals >... Buy 0.5 W LED Light (For Li... \N Electronics & Electricals Decorative Lights & Lamps Decorative Lamps 31719 https://blinkit.com/prn/05-... {"Material": "ABS Plastic",... 2026-05-10 05:00:57 out_of_stock Automatic light sensor: equ... Fizzytech, Plot No-21, 4th ... 0.5 W LED Light (For Living... \N https://cdn.grofers.com/da/... \N \N \N India \N \N \N \N \N \N
399 651122 1 unit Fizzytech 299 https://cdn.grofers.com/da/... BLINK COMMERCE PRIVATE LIMI... \N 1778389257454 25% OFF 1992205 Fizzytech, Plot No-21, 4th ... 2026-05-09 12:59:38 UTC \N \N Electronics & Electricals >... Buy 0.5 W LED Light (For Li... \N Electronics & Electricals Decorative Lights & Lamps Decorative Lamps 31719 https://blinkit.com/prn/05-... {"Material": "ABS Plastic",... 2026-05-10 05:00:57 out_of_stock Automatic light sensor: equ... Fizzytech, Plot No-21, 4th ... 0.5 W LED Light (For Living... \N https://cdn.grofers.com/da/... \N \N \N India \N \N \N \N \N \N
399 651230 1 unit Fizzytech 299 https://cdn.grofers.com/da/... BLINK COMMERCE PRIVATE LIMI... \N 1778389257454 25% OFF 2011836 Fizzytech, Plot No-21, 4th ... 2026-05-10 00:02:22 UTC \N \N Electronics & Electricals >... Buy 0.5 W LED Light (Light ... \N Electronics & Electricals Decorative Lights & Lamps Decorative Lamps 31719 https://blinkit.com/prn/05-... {"Material": "Plastic", "Li... 2026-05-10 05:00:57 out_of_stock Automatic light sensor: equ... Fizzytech, Plot No-21, 4th ... 0.5 W LED Light (Light Yell... \N https://cdn.grofers.com/da/... \N \N \N India \N \N \N \N \N \N
0 592565 1 unit Pesca 0 https://cdn.grofers.com/da/... BLINK COMMERCE PRIVATE LIMI... \N 1778389257454 \N 2481118 Narayani Spring Industries,... 2026-05-09 04:16:48 UTC \N \N Electronics & Electricals >... Buy 0.5 W USB LED Light Rea... \N Electronics & Electricals Decorative Lights & Lamps Decorative Lamps 31719 https://blinkit.com/prn/05-... {"Material": "Plastic", "Po... 2026-05-10 05:00:57 out_of_stock 360° Flexible Arm: Easily a... Narayani Spring Industries,... 0.5 W USB LED Light Reading... \N https://cdn.grofers.com/da/... \N \N \N India \N \N \N \N \N \N
0 600658 237 ml 0ML 0 https://cdn.grofers.com/da/... \N \N 1778389257454 \N 2275793 Sarkar, A/107, Solaris The ... 2026-05-09 23:22:24 UTC \N 12 months Dry Fruits, Masala & Oil > ... Buy 0ML Extra Virgin Organi... Organic Coconut Oil Dry Fruits, Masala & Oil Oil Organic Oil 31719 https://blinkit.com/prn/0ml... {"Protein Per 100 g (g)": "... 2026-05-10 05:00:57 out_of_stock Organic Cold Pressed Virgin... Sarkar, A/107, Solaris The ... 0ML Extra Virgin Organic Co... 10722998000318 https://cdn.grofers.com/da/... \N 0g 1015kcal India \N 0g 0g \N \N \N
299 555802 1 pc Party Propz 129 https://cdn.grofers.com/da/... SUPERWELL COMTRADE PRIVATE ... \N 1778389257454 56% OFF 2192314 Party Propz, 9, Paschim Cho... 2026-05-09 19:08:13 UTC \N \N Home Furnishing & Decor > P... Buy 1 - 12 Months Photo Fra... \N Home Furnishing & Decor Party Essentials Party Decor 31719 https://blinkit.com/prn/1-1... {"Material": "Cardstock", "... 2026-05-10 05:00:57 in_stock \N Party Propz, 9, Paschim Cho... 1 - 12 Months Photo Frame B... \N https://cdn.grofers.com/da/... \N \N \N India \N \N \N \N \N \N
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Data Fields

This dataset includes the following data points:

Product Url
Product Name
Brand
Sku
Group Id
Merchant Id
Size
Price
Mrp
Discount
Availability
Primary Image
Images
L0 Category
L1 Category
L2 Category
Breadcrumbs
Description
Key Features
Ingredients
Flavour
Shelf Life
Country Of Origin
Fssai License
Manufacturer
Marketer
Seller
Protein Per 100g
Carbohydrates Per 100g
Total Sugar Per 100g
Added Sugars Per 100g
Total Fat Per 100g
Saturated Fat Per 100g
Dietary Fiber Per 100g
Sodium Per 100g
Calories Per 100g
Serve Size
Raw Details
Scraped At
Version
Imported At

Why This Data

This uncategorised dataset from Blinkit provides comprehensive market intelligence and competitive insights. Perfect for:

  • Market Research: Understand market trends and customer preferences
  • Competitive Analysis: Compare pricing, products, and strategies
  • Business Intelligence: Make data-driven decisions
  • Price Monitoring: Track price changes and optimize your pricing

Use Cases

This dataset is perfect for various applications:

Dynamic Pricing Optimization: Analyze competitor pricing and Blinkit's own discount patterns across various food and household categories to implement dynamic pricing strategies that maximize sales and profit margins.

Competitor Product Benchmarking: Benchmark Blinkit's product features, nutritional information (for F&B), and pricing against key brands within specific categories like packaged foods or personal care to identify competitive advantages or gaps.

Enhanced Product Categorization ML Model Training: Train machine learning models using product names, descriptions, images, and existing category labels to automate and improve the accuracy of product categorization for new inventory on Blinkit.

Emerging Food Trend Identification: Analyze nutritional data (e.g., protein, sugar content), ingredients, and product descriptions across Blinkit's food categories to identify growing health food trends and inform future product development or procurement.

Keyword Research & Content Optimization: Leverage product names, descriptions, and category breadcrumbs to perform comprehensive keyword research, optimizing Blinkit's product pages and creating targeted content for improved organic search rankings.

Get Access to This Dataset

Start using this dataset today. Available in CSV, JSON, and Excel formats with flexible access options.

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Frequently Asked Questions

The dataset captures Blinkit product information with a `scraped_at` timestamp for each record. Data refreshes are typically conducted daily or weekly to ensure product availability, pricing, and other details are current.

The Blinkit product data is primarily delivered in a structured JSON format, making it easy to integrate. Clients typically receive data via secure API endpoints or through bulk file transfers (e.g., CSV, JSONL) depending on the volume and integration needs.

Yes, you can specify desired fields from the extensive list of available data points, including product details, nutritional information, and category hierarchies. We can tailor the data output to your specific requirements, focusing on the attributes most relevant to your use case.

This Blinkit product data is highly beneficial for competitive pricing analysis, market trend identification, inventory management, and enhancing e-commerce platforms. E-commerce businesses, data analysts, researchers, and marketing teams can leverage this data for strategic decision-making.

Yes, a sample of the Blinkit product data, including key fields like `product_url`, `product_name`, `price`, and `availability`, can be provided upon request. Comprehensive support is available to assist with data integration, queries, and any specific requirements you may have.